Kid Fraser
The kids' cap in GOTS-certified organic cotton with garment washing — an unstructured dad-hat style in children's size. GOTS certified. Organic cotton 64 g, garment washed, unstructured front panel, velcro, mid ReTraze® visor. Ideal for front embroidery (12×6 cm) on soft cotton and side customisation (10×6 cm). Optimal for sustainable kids' gifts, premium baby kits and family merchandise — 7 colours including pink and Columbia blue. One size, kids.
We analyze it like an editorial team would. We don't sell it.
The Kid Fraser is one of the highest-quality kids' caps in the Atlantis catalogue: 100% GOTS-certified organic cotton — the strictest supply-chain certification for organic cotton — with garment washing creating the soft texture typical of American dad hats. It isn't a structured kids' cap: the front panel is unstructured and adapts to the child's head without buckram rigidity, creating a low, natural profile that is exactly the dad-hat format in miniature.
The GOTS certification (Global Organic Textile Standard) guarantees the cotton is grown without chemical pesticides and that the entire production chain meets verifiable environmental and social standards — a particularly relevant guarantee for children's wear, where material safety in contact with skin is a priority. The CO2 figure (0.703 kg ISO 14067) is declared. The Kid Fraser is the catalogue's first kids' cap — the kid version of the Fraser (FRAC), the adult GOTS organic cotton 6-panel already in the catalogue: same certified supply chain and same garment washing, with an unstructured build and a reduced circumference (50-56 cm) for ages 4-12.
Seven colours — Columbia blue, khaki, black, navy, red, pink, royal — offer a wide palette including the pink variant. The front print area is limited to 6×6 cm (instead of the embroidery's 12×6) — the unstructured panel without buckram isn't optimal for wide front printing. Front embroidery (12×6 cm) works with adequate backing.
10 shots.
Construction,
Technical data declared by the Brand
Measure your head circumference with a tape measure 2 cm above the eyebrows, above the ears and at the most prominent point of the nape.
7 colorways, real photos.
Tap a color to see the garment in that shade.
Printing techniques.
A verdict for each one.
What to expect on this specific product, technique by technique. Tap a technique for the full analysis.
Verified EcoScore.
No greenwashing.
We assess only official third-party certifications. No estimates, no unverified brand claims.
The most comprehensive certification that exists for textiles. GOTS verifies that the fibre is organic and that the entire production chain — from spinning to dyeing to sewing — meets precise chemical, environmental and social criteria: no harmful substances, no child labour, controlled wastewater treatment. It does not measure the product's CO₂ impact, but it covers everything else. Every certified facility is audited annually by an accredited independent body. The certificate for this product can be verified on the public GOTS database.
Who uses it — and who
should look elsewhere.
20 sectors assessed. Tap a sector for the full verdict.
Personalised gift
Il cotone organico GOTS garment washed per bambini è il regalo premium per genitori con sensibilità ambientale: la certificazione GOTS garantisce materiali sicuri a contatto con la pelle del bambino, il lavaggio a capo finito crea quella morbidezza immediata che i bambini preferiscono. Il rosa e il blu columbia coprono le palette bambino tradizionali; il kaki e il navy per famiglie con gusto più neutro.
Creator / Influencer merch
Il Kid Fraser GOTS garment washed è il merchandise family per creator con pubblico di genitori attenti: il cotone organico certificato è comunicabile come scelta consapevole, il garment washed è il dettaglio che distingue il cappellino bambino dal tessuto rigido standard. La patch personalizzata su cotone morbido vintage è la personalizzazione più apprezzata.
Tools for the Kid Fraser.
All toolsCalcolatore ROI Gadget
Quanto vale davvero una t-shirt brandizzata rispetto a una campagna ads? Calcola il costo per impressione e confronta.
Pantone Finder
Trova il Pantone più vicino ai colori del prodotto per garantire coerenza perfetta con il tuo brand nei file di stampa.
Technical glossary
Every product-sheet term explained: fabrics, constructions, closures, printing techniques. Search and open the full entry.
Embroidery Configurator
Set up areas and generate a technical PDF brief
Ideal Cap Quiz
5 questions → 3 recommended models
Label Decoder
Translates technical jargon into plain language
Embroidery Thread Palette
From HEX/Pantone → Madeira and Isacord thread codes
Sport Guide
Find the right cap for every sport
Independent by choice. Transparent on principle.
Custoomy sells nothing and receives no compensation for recommending a product. Your account is where this independence becomes useful: you save your work, come back whenever you want, and find everything where you left it.